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How do you pick a target customer? Build an audience of people ready to buy? And what products should you sell?
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About Your Instructor
John Meese is an economist-turned-entrepreneur on a personal mission to eradicate generational poverty by helping entrepreneurs create thriving businesses which is why he wrote the #1 bestseller Survive and Thrive: How to Build a Profitable Business in Any Economy (Including This One).
John is CEO of Cowork.Inc, Co-founder of Notable, and host of the Thrive School podcast as well as the primary author of the Thrive School newsletter.
Endorsements

When I got promoted from employee to entrepreneur, John became one of my first “voices” and has been a great help no matter what I face. There are so many takeaways, but they are skillfully presented for you to implement right away in your business. Thank you for this resource!
—Mike Lardi, Coach for Bipolar

I appreciate the article and continue to be amazed by how you pull so many dangling and seemingly disconnected ideas into a beautiful litany of success strategies for everyday people and tiger professionals. Keep em’ coming.✌️❤️
—Mark Whitten, Author & Entrepreneur

John has a knack for breaking complicated subjects down into simple, easy-to-implement advice, combined with a passion for helping students succeed. You couldn’t ask for a better teacher, or coach.
—Michael Hyatt (fullfocus.co)
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