How WeWork Became WeBroke (and My New Coworking Space)

I considered calling this article “Why I’m Starting a Coworking Space While WeWork Publicly Falls Apart.” After all, the timing seems a bit crazy. The most well-known (notice I didn’t say largest) coworking company in the world is in the midst of massive layoffs after canceling an IPO, which led to Softbank paying the CEO […]

The Breakthrough Financial System for Making More Profit

Your business has the potential to generate more wealth than any other opportunity on the planet (other than, perhaps, another business). Unfortunately, your business also has the potential to rack up more expenses than any other opportunity on the planet. Think of this as The First Law of Financial Dynamics (which I made up). It […]

The Truth About What Makes an Enjoyable Business

I never understand why people think you can’t “have your cake and eat it too.” I mean, think about it. If you had cake, why would you not eat it?! As it turns out, the correct phrase is actually “eat your cake and have it too,” which makes much more sense because it would be […]

Complete the Right Projects in the Right Order, Right on Time

You have a lot of work to do. I’m not a psychic, I can’t read your task list from here; I simply know the life of the entrepreneur. There is always more to do than you can complete. There are always new projects you wish you could take on, but you’re uncertain whether or not […]

Should You Delete Every Social Media Profile You Have?

Part of the fun of a “fireside chat” is that any question can come up in conversation, which I learned in my own fireside chat with Jeff Goins, on-stage at Tribe Conference (even though for safety reasons, there was no actual fire—it was mostly a “chat”). Because I teach personal branding and digital marketing at […]

The Only 5 Growth Models Tested By Successful Businesses Today

I had the exciting opportunity to emcee The Focused Leader 1-Day Intensive last month. Naturally, I was thrilled! But. . . I found out only two weeks before the actual event. I always get compliments when I wear my light blue blazer, so I decided to order the pants that go with it and turn […]

How to Grow Your Business with an Essentialist Marketing Plan

What if I told you that marketing doesn’t have to be complicated or overwhelming? I believe that yes, you can grow your business with an Essentialist Marketing Plan, without spreading yourself thin or breaking the bank. Do less, better is one of my core principles, inspired by Greg McKeown’s book Essentialism: The Disciplined Pursuit of […]

How to Systemize a Thriving, Profitable Business

Your business is beautiful, but like any baby, it takes a watchful eye to nurture as it grows.  Perhaps you’ve been at this for some time, and your business is starting to grow up, but occasionally you throw up your hands in frustration that the business won’t do as it’s told. “Why can’t you keep […]

Why This Digital Marketer Weirdly Doesn’t Have Internet

I make my living and support my family’s livelihood using “The Internet” yet have none of my own. Getting rid of our internet connection at home, more than any other change we’ve made in our personal lives, has friends and family flabbergasted. The most common reaction we hear is “Wow! Wait, really?” followed by “Why?!” […]

How To Cultivate Your Empathy Advantage

It’s no secret that entrepreneurship is a difficult path, with many pitfalls along the way. According to Merriam-Webster, the very definition of an entrepreneur is someone who “assumes the risks of a business or enterprise.” There’s no magic solution that’s going to remove that risk or guarantee your business will succeed. When you set out […]