Articles

How To Cultivate Your Empathy Advantage

It’s no secret that entrepreneurship is a difficult path, with many pitfalls along the way. According to Merriam-Webster, the very definition of an entrepreneur is someone who “assumes the risks of a business or enterprise.” There’s no magic solution that’s going to remove that risk or guarantee your business will succeed. When you set out […]

How to Set Principles That Guide Difficult Business Decisions

For decades, companies have been setting core values (or principles) with inspiring words like “positivity” and “legacy” that do little more than look pretty as a poster on the wall. In recent years, many business owners have woken up to this fact and abandoned core values as one more example of the largess of corporate […]

The Truth About Michael Hyatt’s BusinessAccelerator Program

As a busy entrepreneur, there never seems to be enough time or money to go around. You know you need help, but the most pressing need is usually getting more hands in the business, rather than spending thousands of dollars on a coaching program like BusinessAccelerator. When I launched my first business, I knew I […]

3 Habits of The Highly Effective Intrapreneur

Entrepreneurs are weird. We think different and act differently from “normal” people. For many entrepreneurs, starting a business is the best way to leverage your weirdness—but what if your weirdness could be the key to success on someone else’s payroll? That’s the question that inspired Gifford Pinchot to coin the term “intrapreneur” in 1978, which […]

The Most Effective Metric for Growing an Online Business

If you have an established online business, what’s the most effective way to grow? Some would tell you to blog every day, start a new podcast (or vlog), and share every minute of your life on social media. Personally, I’ve tried each popular approach and found them exhausting. They simply aren’t sustainable, even when they […]

This Blog is No Longer a Business―Here’s Why:

For the last year, an opportunity has been brewing behind-the-scenes that led to a formal job offer a few months ago. I wasn’t looking for a job at the time but after much deliberation… I said yes. Starting May 1st, 2017 I became the full-time Brand Director & Dean for Platform University, an established monthly membership […]

When You Should Throw Your Content Calendar Away (I Sure Did)

You may or may not have noticed… but it’s been ten weeks since I published the last post on this blog. Ten freaking weeks! A.K.A. Seventy days or roughly 1/5th of an entire year. Sure, I launched a new podcast and wrote a guest post or two, but I call myself a full-time blogger―what gives? I have always been an advocate […]

How to Write Emails That Will Actually Get Read

How many emails are sitting in your inbox that you’ve never opened, and probably never will? Once you open an email, do you read it? Or do you quickly click away? There’s a science behind effective email marketing campaigns, and if you’re not paying attention you shouldn’t be surprised when nobody is reading your work. If you’re […]

LeadPages VS ConvertKit: Do You Really Need Both?

When you’re just starting your online business, every penny counts. Which list-building tools are most important? Do you need ConvertKit and LeadPages right from the start? It’s no secret that I’m a big fan of ConvertKit. I’ve been using ConvertKit’s email marketing service since I switched from MailChimp in 2015, and I rely heavily on the automated […]

What is Your Online Business Worth to Your Family?

When people talk about online business, a lot of the focus is on what it’s worth to your wallet. But that conversation is only surface-level―an online business is worth so much more to your family. Many people start an online business because they’ve heard the success stories, and are excited about the financial opportunity. But people are also […]